In my ebook, the Growth Zone, I detail the four major strategic directions available to companies that are seeking growth. Quadrant 1: the Optimization Zone – This is where a company improves effectiveness and efficiency of its core offerings. In other words, the existing uses of your product by existing customers. Quadrant 2: the Growth Zone – […]
Tag Archives | performance
What “Top Tenners” Can do in 10 Days
Getting the Call I was on my normal early morning commute when my cell phone rang; it was the leader of an advanced technology task force for the government of a large Midwestern state. I had been collaborating with this team on securing a multi-million dollar national grant for their region. The promise of our […]