This is the sixth and final post aimed at helping you map your external and internal environments. To recap, we have found that the external environment is understandable and runs on very long, predictable waves of discovery and implementation. By studying these change waves, you can time your investments to be in the Growth […]
I believe that continuous innovation is the key to a vital firm. Yet in looking for areas to innovate, many business leaders steer clear of markets adjacent to large companies, worried that the big guys will crowd them out. In times of economic pressure, however, these markets can create very fertile ground for new growth […]
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